Fiverr Unveils Fiverr Go, a Visionary AI Platform that Puts Creators Front and Center

Fiverr Go is built to empower creators to scale their businesses exponentially while maintaining full creative rights; Fiverr also announces an industry-first equity program giving top freelancers shares in the company’s future

NEW YORK, Feb. 18, 2025 (GLOBE NEWSWIRE) -- Fiverr (NYSE: FVRR) today announced the launch of Fiverr Go, a groundbreaking AI platform that fundamentally reimagines the relationship between human creativity and artificial intelligence. As AI increasingly harvests creative work without compensation or recognition, Fiverr Go introduces a sustainable, human-centric model that protects and amplifies creator rights while helping them scale their businesses.

In an era where AI tools often exploit human creativity without proper attribution or compensation, Fiverr sees a critical opportunity to reshape this dynamic. The company's vision, showcased in a short iconic video at the launch event of Fiverr Go, represents a decisive step toward ensuring that AI serves to enhance rather than diminish human creative potential.

"We built Fiverr Go to ensure creators remain at the center of the creative economy," said Micha Kaufman, CEO and Founder of Fiverr. "This isn't just another AI platform—it's a fundamental reimagining of how AI and human creativity can work together. Instead of letting creators be exploited, Fiverr Go ensures they receive proper credit and compensation while giving them unprecedented tools to scale their work. This is about making our freelancers irreplaceable, not obsolete."

In a significant move that further demonstrates its commitment to empowering freelancers, Fiverr also announced its upcoming Freelancer Equity Program, an industry-first initiative designed to give top-performing freelancers shares in the Company. "Freelancers are the backbone of today's economy and the heart of Fiverr's success," Kaufman added. "With this initiative, we're ensuring they're not just shaping the future of work—they own a piece of it."

Leveraging its unparalleled foundation of over 6.5 billion interactions and nearly 150 million transactions across the marketplace, Fiverr Go combines two powerful offerings designed to address the challenges creators face in today's AI-driven landscape. The Personal AI Creation Model allows creators to train AI exclusively on their own body of work, maintaining complete control over their creative process and rights. Creators configure their models, set their prices, and retain ownership of their creative work, ensuring they benefit directly from their AI-enhanced capabilities.