The Vita Coco Company Announces the Formation of The Vita Coco Community Foundation - Seite 2

In July 2021, The Vita Coco Company reincorporated as a public benefit corporation (“PBC”). Operating as a PBC means that decision-making goes beyond solely maximizing shareholder value. The Company is empowered to generate greater public good in support of its company purpose, “harnessing, while protecting, nature’s resources for the betterment of the world and its inhabitants by creating ethical, sustainable, better-for-you beverages and consumer products that uplift communities and do right by the planet.”

Additionally, in December 2021, the Company became B Corp Certified. The B Corp verification is administered by the nonprofit B Lab and measures a company’s social and environmental performance. To become a certified B Corporation, companies undergo a rigorous review of the impact of their operations and business model on their workers, customers, communities and environment, and must meet a minimum verified score on the B Impact Assessment. This certification reflects the Company’s belief that businesses have a responsibility to contribute positively to the communities and environments in which they operate.

To learn more about the Vita Coco Community Foundation, visit https://vitacoco.com/pages/foundation

You can also connect with Vita Coco at vitacoco.com, Twitter, Instagram and TikTok.

ABOUT THE VITA COCO COMPANY

The Vita Coco Company is a family of brands on a mission to reimagine what’s possible when brands deliver healthy, nutritious, and great tasting products that are better for consumers and better the world. This includes its flagship coconut water brand Vita Coco, sustainably packaged water Ever & Ever, and protein-infused water PWR LIFT. The Company was co-founded in 2004 by Michael Kirban and Ira Liran and is a public benefit corporation and Certified B Corporation. Vita Coco, the principal brand within the Company’s portfolio, is the leading coconut water brand in the U.S. With electrolytes, nutrients, and vitamins, coconut water has become a top beverage choice among consumers after a workout, in smoothies, as a cocktail mixer, after a night out, and more. For digital media assets, see here, and for more information, please visit vitacoco.com.