OTC Markets Requests Atlas Salt to Comment on Recent Promotional Activity

ST. JOHN’S, Newfoundland and Labrador, June 28, 2023 (GLOBE NEWSWIRE) -- Atlas Salt (the “Company” or “Atlas” - TSXV: SALT; OTCQB: REMRF; FSE: 9D00), has been requested by the OTC Markets Group Inc. to comment on promotional activity concerning its common stock traded on the OTCQB market.

On June 26, 2023, OTC Markets informed the Company that it became aware of certain promotional activities concerning the Company and its common stock traded on the OTCQB Marketplace, including the distribution of promotional email materials (materials) published by Gold Standard Media (“Gold Standard”) and its affiliates including Future Money Trends LLC, Wealth Research Group LLC, Portfolio Wealth Global LLC from June 24 - June 26, 2023, discussing the Company and its salt project activities. The Company had the opportunity to review and comment on the copy material which formed the e-mail material published by Gold Standard prior to publication.

Gold Standard is a third party marketing and advertising firm retained by the Company to provide content distribution, advertising and marketing services. The Company provided Gold Standard with publicly available source information for the materials and the Company had final review and approval over the content disseminated by Gold Standard and its affiliates. The Company does not believe the statements contained in the e-mails are false or misleading. The retaining of Gold Standard and the terms of the engagement including financial compensation were disclosed in a news release on June 23, 2023. Additionally, the engagement was disclosed and approved by the TSX Venture Exchange on June 23, 2023 as per exchange rules.

Gold Standard represented to the Company that it does not own any securities directly or indirectly in the Company. The Company has no opinion as to whether or not and/or the extent to which the promotional activity affected trading activity because of the many factors that affect trading activity generally, which may include promotional activities as well as the volatile nature of the industry in which the Company is involved and the prior issuance of public news releases including a corporate update news release on June 26, 2023.

Over the preceding 12 months, in addition to the above disclosed engagements with Gold Standard and its affiliates, the Company has worked with third party contractual service providers Marketsmart Communications, Business Financial Network, Junior Gold Report, Sagacity Capital Media, Digitonic Ltd. to provide advertising and marketing services to the Company.