EQS-News

Haier Smart Home publishes figures for financial year 2023: outstanding performance in China and overseas - Seite 2

Haier Smart Home has incorporated Sustainability and ESG into its Corporate Strategy and production, aiming to be an active part of the “green revolution”. That´s why the Company, in the reporting year, further developed its business in the smart building sector by providing smart low-carbon building products such as solutions for heat pump energy, energy management and building intelligent control.

Company’s overseas business grew by 7.6% 

Haier Smart Home's overseas revenue amounted to RMB 136.41 billion in 2023, achieving better growth than the industry average in many countries thanks to its ongoing successful premium branding strategy.

In the European market, Haier Smart Home reported the fastest market growth for eight consecutive years with a YoY revenue growth of 23.93% in 2023 notwithstanding the industry’s decline of 4%.

As already announced in Q3 2023, Haier Smart Home laid out the eco-park in Egypt and the kitchen appliance factory in Pakistan in the reporting year. With the completion of such layouts, Haier Smart Home will have more production capacity, create more product solutions that better meet the needs of local users, and further expand the potential of overseas markets.

Dividend distribution ratio to be increased to 45%

For financial year 2023, the Board of Directors proposed to increase the dividend payout ratio to 45%. The Company also formulated a shareholder return plan for financial years 2024-2026, which will gradually increase the payout ratio to 50% and more (particularly for financial years 2025 and 2026). This proposal is still subject to the approval of the forthcoming Annual General Meeting in June. It underscores the Company´s stable business operations, its profitability and the great importance that Haier attaches to its shareholders, thereby enhancing the market's confidence in the Company.

Expense rate further optimized by 0.23 percentage points

Digital transformation has become an important means for Haier Smart Home to enhance its development momentum, effectively improving the Company's marketing capability, R&D efficiency, cost competitiveness and turnover efficiency. Taking marketing capability as an example, Haier Smart Home has improved the efficiency in distribution management, inventory management, and store operation by using digital tools in distribution and store operation systems. The overall increase of retail sales for the stores that completed the digitalization of their marketing system was 22% in the reporting year.