Foresight Expands Thermal Imaging Market Potential as New Safety Regulation is Implemented by U.S. Department of Transportation

Foresight’s stereoscopic thermal imaging improves automatic emergency braking for pedestrian safety in low light, addressing new U.S. regulation

Ness Ziona, Israel, May 16, 2024 (GLOBE NEWSWIRE) -- Foresight Autonomous Holdings Ltd. (Nasdaq and TASE: FRSX) (“Foresight” or the “Company”), an innovator in automotive vision solutions, welcomes the finalization by the U.S. Department of Transportation’s National Highway Traffic Safety Administration (the “NHTSA”) of a new federal motor vehicle safety standard (the “Safety Regulation”). The Safety Regulation requires automatic emergency braking (“AEB”) systems in all new passenger cars and light trucks manufactured by September 2029. The regulation highlights the critical role thermal imaging plays in enhancing vehicle safety through superior object and pedestrian detection in challenging lighting conditions.

The NHTSA estimates this regulation will save at least 360 lives and prevent 24,000 injuries annually. AEB systems use sensors to detect oncoming collisions and automatically apply the brakes if the driver has not. While AEB is a valuable safety feature, it can have limitations in certain lighting and weather conditions. Thermal imaging uses heat signatures to detect objects, including humans and animals, in challenging conditions such as darkness, glare, and adverse weather. The Company believes that its thermal imaging technology offers superior pedestrian detection, making it a perfect complement to existing AEB systems.

The Company believes that being a pioneering innovator of automotive vision solutions using groundbreaking stereoscopic thermal imaging technology, gives it a significant advantage in offering safer AEB solutions. In addition, as the Safety Regulation is expected to lead to increased demand for thermal cameras, the associated costs are expected to decrease substantially in the coming years. The Company believes that it can help its customers comply with NHTSA standards and can offer vehicle manufacturers a readily available sophisticated and affordable thermal imaging solution engineered to save lives on roads.

About Foresight

Foresight Autonomous Holdings Ltd. (Nasdaq and TASE: FRSX) is a technology company developing smart multi-spectral vision software solutions and cellular-based applications. Through the Company’s wholly owned subsidiaries, Foresight Automotive Ltd., Foresight Changzhou Automotive Ltd. and Eye-Net Mobile Ltd., Foresight develops both “in-line-of-sight” vision systems and “beyond-line-of-sight” accident-prevention solutions.